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Public Higher Education Bulletin

University of Illinois at Urbana-Champaign
RFP #G405

Request for Proposal: Market Research and Public Relations

Award Info
Published Friday February 21, 2003
Awarded to:
Vendor:  Edelman Worldwide, Chicago, IL
Amount:  $102,600
Terms:   One-time transaction
Number of Unsuccessful, Responsive Respondents: 1
The University award process may be delayed up to thirty days as this award goes through a state approval process.
First published Friday September 20, 2002
Sealed responses will be accepted at the address below until 2:00 PM, Tuesday October 8, 2002:
University of Illinois at Urbana-Champaign
Purchasing Division
Suite 212, MC-364
616 E. Green St.
Champaign, IL 61820

for market research, market planning, media placement, and public relations for the Chicago project .

The College of Engineering has developed the "Chicago Project," an initiative aimed at fostering understanding and support of the college in the greater Chicago area among alumni, corporate leaders, opinion makers, and the general public. The goal of this project is increasing public awareness of our name and identity, and to support and improve "sales of our products."

Proposers will be asked to provide information about their past experiences, and what services are available to assist in determining the University's brand, developing a plan for marketing, providing media relations, strategically planning Chicago-area events, and providing ongoing consultation over the execution of the plan. (Submitted by Katharine Kral, State Purchasing Officer.)

For additional information, contact:
Tom Nation
Phone: (217) 333-3584
FAX: (217) 239-6869

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