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Public Higher Education Bulletin

 
Southern Illinois University Edwardsville
PA RFP #6178
Professional and Artistic RFP: Traditional Media Buy Management & Consultation
Award Info Published Monday April 16, 2018
Awarded to:
Vendor: Burns & Associates Management LLC, Edwardsville, IL
Amount: An estimated $3,786,350
Terms:
An estimated start date of 7/1/2018 through 6/30/2023
Renewals:
None
Number of unsuccessful, responsive bidders: 5
The State Purchasing Officer for this procurement is now Steve Todt.
The University award process may be delayed up to thirty days as this award goes through a state approval process.
This notice has been modified
Published Monday January 29, 2018
Addendum #1 with Questions & Answers has been attached.
First published Thursday, January 18, 2018
Sealed proposals will be accepted at the address below until 2:00 PM, Wednesday February 7, 2018:

Purchasing Department
Campus Box 1012
Edwardsville, IL 62026-1012

The University is seeking oversight and management of traditional media planning and placement for TV, radio, print, outdoor and sponsorship opportunities, as well as media consultation for SIUE Athletics and WSIE, the campus radio station. The agency will provide strategic counsel in media planning by analyzing ratings and demographic data for various media and maximizing exposure for the University with desired audiences. The agency must have a proven ability to negotiate competitive media rates and deliver value added opportunities. Specific areas of focus for the media plan include increasing student enrollment, increasing awareness of the University among key market segments, increasing exposure of SIUE NCAA Division I athletics and increasing ticket sales. Accomplishing these goals will require a comprehensive traditional media plan as well as a carefully negotiated contract to produce and televise SIUE athletics, specifically men?s basketball games.

For additional information, contact:
Gina Grace
Purchasing Campus Box 1012
Southern Illinois University Edwardsville
Edwardsville, IL 62026-1012
Phone: (618) 650-3522
FAX: (618) 650-3251
State Purchasing Officer - Steve Todt
Submit 4 copies of the response as defined in the specifications. The University reserves the right to accept or reject any and all responses or parts thereof. Vendor may expect payment thirty to sixty days after receipt of invoice, unless otherwise stated in the bid documents. This procurement may be contingent on Board of Trustees approval. Illinois Department of Human Rights (IDHR) eligibility number is required on all proposals, if applicable. There is a BEP goal for this procurement. See solicitation documentation for details. The contract(s) for this solicitation could exceed $50,000 annually.

This transaction is subject to the State Board of Elections registration and certification requirements of Public Act 095-0971.

The State of Illinois has a policy to encourage prospective vendors to hire qualified veterans, minorities, females, persons with disabilities and ex-offenders.

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Specification Documents
  • 6178-Addendum.pdf (210 KB)
  • 6178.docx (108 KB)